If you’re preparing for Canton Fair 2026 booth application, this guide is your go-to resource for registration, booth allocation, and more.The Canton Fair, officially known as the China Import and Export Fair, is one of the world’s largest and most influential trade exhibitions.Held biannually in Guangzhou since 1957, it connects global buyers and Chinese exporters for product sourcing, partnerships, and trade expansion.The 139th Canton Fair will open in April 2026, and the booth application process is now officially underway.This guide explains key dates, how to apply, and essential preparation tips for exhibitors.
1. Exhibition Schedule and Format
The 139th session of the Canton Fair will open onApril 15, 2026, and will be heldin three offline phasesat theChina Import and Export Fair Complex in Guangzhou.
Phase 1:April 15–19, 2026 — Electronics, industrial products, machinery, vehicles, and construction materials
Phase 2:April 23–27, 2026 — Home products, gifts, kitchenware, and consumer goods
Phase 3:May 1–5, 2026 — Textiles, clothing, shoes, bags, health products, and office supplies
Each phase targets different industries, ensuring exhibitors reach the right global buyers. The offline format continues to enhance face-to-face communication and direct business negotiations.
2. Booth Application Timeline
Exhibitors can now apply for booths for the 139th Canton Fair. The official application period is divided into two stages:
Brand Booth Application:From now untilNovember 30, 2025
General Booth Application:From now untilDecember 5, 2025
Applying early helps secure a better booth location and ensures your products gain maximum visibility among international visitors. Late submissions may result in limited booth allocation or placement changes.
3. How to Apply for a Booth
Applying for a booth at the 139th Canton Fair 2026 involves two main stages: submitting your application online via the Exhibitor Easy Entry System, and providing necessary documents offline to your local trading delegation.
To ensure your application is processed smoothly, please follow the detailed steps below.
3.1 Online Application via “Exhibitor Easy Entry” System
All exhibitors must complete their booth applications online via the official Canton Fair system:
Step-by-Step Guide:
3.11 Log in or register a new account
- Existing users can sign in directly.
- New exhibitors must register, verify their email, and activate their profile.
3.12 Complete or update your company information
- Navigate to Booth Application → Company Information Management.
- Confirm company name, address, contact person, and business license details.
3.13 Add product information
- Upload product names, specifications, and images.
- Choose the correct phase (1, 2, or 3) according to your category
3.14 Submit your booth application
- Go to General Booth Application or Brand Booth Confirmation Application.
- Specify booth quantity, preferred location, and upload supporting materials.
3.15 Review and confirm submission
- Ensure all information is accurate.
- Incomplete or incorrect data may delay approval.
3.16 Check review status
- Track your application progress in the system.
- Final booth allocation will be announced in the system or by your local trade group.
⚠️ Note:
The Exhibitor Easy Entry System is the only official channel for booth registration.
Applications sent via email or fax will not be accepted.
3.2 Offline Document Submission
After completing your online submission, exhibitors must submit supporting materials to their local trading delegation for verification.
Required Documents
| Document Type | Purpose |
| Business license / registration certificate | Company verification |
| Trademark certificates (for brand booths) | Brand ownership proof |
| Product compliance or qualification certificates | Product eligibility |
| Previous Canton Fair participation records (if any) | Historical reference |
Submission Process:
- Print the confirmation form generated by the online system.
- Submit all required documents to your regional trade delegation (either physical or digital copies, as required).
- Wait for verification and approval from the delegation.
- Once approved, your booth number and exhibition phase will be published in the Exhibitor Easy Entry system or sent directly by your delegation.
💡 Tip: Stay in regular contact with your delegation — they can assist with documentation, booth coordination, and payment arrangements.
3.3 Verify Official Updates and Announcements
Always refer to official Canton Fair channels for accurate updates, booth results, and policies:
- 🌐 Official Website: Canton Fair official website
- 💻 Exhibitor Portal: Exhibitor EasyJet
- 📄 Official Announcement: The 139th Canton Fair Booth Application Notice
- 📱 WeChat Service Account: 中国进出口商品交易会
📢 Reminder:
Submitting an online application does not guarantee booth allocation.
All results are based on official review and will be released via the above channels.
4. Preparation Tips for Exhibitors
Once your application is approved, early preparation is essential to stand out during the exhibition.
Here are some key preparation tips:
Before the Fair:
🎨 Plan early: Finalize booth design and samples at least 3 months in advance.
🌏 Prepare bilingual materials: Catalogs, price lists, and business cards in English + Chinese.
🧾 Highlight your strengths: Showcase certifications, patents, or eco-friendly features.
🗣️ Train your team: Strengthen communication and negotiation skills.
📣 Promote your participation: Announce your booth details on LinkedIn, your website, and email campaigns.
💡 Pro Tip: Live demonstrations and interactive product displays attract more buyers than static setups
5. Why Exhibiting at the Canton Fair Matters
The Canton Fair remains China’s most important gateway to global trade.The 138th Canton Fair attracted over 200,000 buyers from more than 200 countries and regions, with over 25,000 exhibitors.
By participating in the 139th Canton Fair in 2026, you can:
Expand your global distribution network
Network face-to-face with accredited international buyers
Gain valuable market insights
Enhance your global brand influence. As one of the most trusted international business platforms, the Canton Fair continues to connect Chinese manufacturing with global innovation. To simplify your booth application process and maximize your participation, contact Unionsource for comprehensive support resources to help you participate with ease.
6.Frequently Asked Questions
Q1. When is the 139th Canton Fair and what are the phases?
A:It opens on April 15, 2026, with three offline phases: Phase 1 (April 15-19), Phase 2 (April 23-27), Phase 3 (May 1-5).
Q2. What are the booth application deadlines?
A:Brand Booth: until November 30, 2025; General Booth: until December 5, 2025.
Q3.How to apply for a booth online?
A:Via Exhibitor Easy Entry System (https://exhibitor.cantonfair.org.cn) – register/login, complete company & product info, submit application.
Q4. What documents are needed for offline submission?
A:Business license, trademark certificates (brand booths), product compliance certificates, previous participation records (if any).
Q5. How to check booth application status?
A:Track in the Exhibitor Easy Entry System or via local trade delegation announcements.
Q6. What preparation tips are key for exhibitors?
A:Finalize booth design/samples 3 months in advance, prepare bilingual materials, highlight strengths, train team, promote participation online.
Belle Xie is a Sourcing Specialist at Unionsource, experienced in kitchenware wholesale sourcing and factory coordination. She helps international buyers find reliable suppliers, control quality, and source at scale. With a background in kitchenware trade consulting, Belle provides practical guidance on sourcing strategy, supplier selection, and cost transparency — making her a trusted partner for global wholesalers.
